At Sales Partnerships, Inc. (SPI), we specialize in Sales as a Service—a comprehensive and scalable outsourced solution that empowers businesses to achieve their sales goals. With over 25 years of experience, SPI provides trained, professional sales teams that act as an extension of your business. Our teams deliver measurable outcomes with precision and professionalism, ensuring your success in today’s competitive marketplace.
What Is Sales as a Service?
Sales as a Service is a unique, end-to-end solution that goes beyond traditional sales consulting. While sales consulting typically offers strategies and recommendations, Sales as a Service delivers the actual execution. It provides businesses with a fully operational, professional sales team ready to implement those strategies—offering a seamless, scalable, and results-driven approach to growth.
Key components of Sales as a Service include:
- Execution, Not Just Advice: SPI doesn’t just advise on what needs to be done; we do it for you. From recruitment and training to customer acquisition, engagement, and retention, we handle the entire sales process.
- Scalability: Whether you’re targeting local markets or expanding nationally, Sales as a Service allows you to adjust the size and scope of your sales efforts as your business evolves.
- Data-Driven Insights: We use advanced tools, including GIS mapping and analytics, to identify opportunities, measure performance, and refine strategies for maximum impact.
- End-to-End Sales Solutions: SPI’s services encompass every stage of the customer journey, from initial outreach to long-term retention.
How Is Sales as a Service Different from Sales Consulting?
While sales consulting focuses on creating sales strategies, frameworks, and best practices, Sales as a Service is about delivering results through action. Here’s how the two compare:
| Aspect | Sales Consulting | Sales as a Service |
| Focus | Strategy, advice, and recommendations | Full execution, including team deployment |
| Responsibility | Business executes recommendations provided by the consultant | SPI executes strategies directly |
| Scalability | Limited to guidance for in-house teams | Scales based on market needs, with SPI handling recruitment |
| Outcome | Dependent on in-house execution capabilities | Guaranteed measurable results |
| Resources | Requires hiring/training internal teams | Provides ready-to-deploy, professional sales teams |
Why Work with Sales Partnerships?
Partnering with Sales Partnerships, Inc. (SPI) brings unmatched expertise and measurable results to your business. Here’s how we deliver value:
- Faster Market Entry: Our seasoned sales teams are trained and ready to deploy quickly, allowing you to seize opportunities and achieve results without delays.
- Lower Risk, Higher ROI: By outsourcing to SPI, you avoid the costs and risks of building and managing in-house sales teams while benefiting from a proven, results-oriented approach.
- Proven Track Record: With over $10 billion in client revenue generated, SPI has established itself as a leader in delivering exceptional sales outcomes across industries.
- Data-Driven Strategies: Every campaign is backed by advanced analytics, including GIS mapping and real-time performance tracking, ensuring precision and efficiency.
When you work with SPI, you’re not just hiring a service provider—you’re gaining a committed partner dedicated to accelerating your business growth. Our comprehensive approach ensures your sales efforts are not only successful but sustainable in the long term.
Partnering with Sales Partnerships
When you choose Sales Partnerships, Inc. (SPI), you gain more than a service provider—you gain a dedicated partner committed to your success. Our approach combines strategy, execution, and innovation to address every stage of the sales cycle. Whether it’s launching a new product, acquiring customers, or retaining long-term clients, SPI’s tailored solutions deliver results that consistently exceed expectations.
Our expertise is demonstrated through the wide range of services we provide. Here’s a closer look at our core services and the value they bring to our clients.
Core Services
Product Launch
Launching a product in a competitive market is a defining moment for any business. At SPI, we ensure your product captures attention, generates excitement, and drives conversions through direct, targeted outreach.
For example, when Ting Internet needed to expand into markets dominated by industry giants like Comcast/Xfinity and Spectrum, they turned to SPI. In just 90 days, we rapidly recruited and trained two high-performing sales teams, utilized GIS mapping to pinpoint key areas, and implemented community engagement strategies. The results were remarkable—by the end of 2022, Ting secured 55% market share in both Denver and Raleigh-Durham, exceeding all expectations.
“The success of a product launch hinges on strategic execution. With Ting, we not only delivered the results but established them as a formidable player in their markets,” says Fred Kessler, CEO of SPI.
Customer Acquisition
Acquiring new customers is vital to business growth, but it requires precision, insight, and execution. SPI’s data-driven approach identifies high-value prospects and delivers tailored campaigns that turn potential customers into loyal advocates.
One example of our expertise is our work with a healthcare client seeking to increase market penetration for their prescription discount program. By leveraging GIS technology to identify underserved areas, optimizing field operations, and deploying highly skilled sales representatives, SPI boosted market usage by 17%—even in highly competitive rural territories.
“Customer acquisition is about being in the right place at the right time, armed with the right message. Our use of GIS technology ensures precision in every campaign,” explains Jay Graves, VP of Sales at SPI.
Customer Engagement
Building lasting relationships is the cornerstone of sustainable sales growth. SPI’s approach emphasizes personal, meaningful interactions that strengthen trust and loyalty throughout the customer journey.
For a leading credit card company, SPI transformed disengaged merchants into active partners. Our sales reps engaged with over 500,000 merchants who had previously discouraged credit card use. By focusing on clear communication and tailored solutions, we achieved a 64% conversion rate and increased merchant revenue by 4% in just 90 days.
Salesforce Research underscores the importance of this approach, reporting that 84% of customers value being treated like a person, not a number. At SPI, we bring this principle to life by forging authentic connections that enhance retention and growth.
Customer Retention
Retaining customers is as critical as acquiring them. SPI’s proactive strategies address pain points, ensure satisfaction, and foster loyalty, maximizing customer lifetime value.
When Ting Internet partnered with SPI, we implemented retention strategies that achieved an industry-leading 95% retention rate during their first year—far above the standard retention rate of 70%. This accomplishment not only reinforced customer loyalty but also solidified Ting’s competitive standing in the market.
“Retention is about creating a seamless, positive experience for the customer. When done right, it builds long-term loyalty that drives sustained growth,” says Fred Kessler.
Residential Door-to-Door
Face-to-face interaction remains one of the most powerful ways to build trust and close sales. SPI’s door-to-door sales teams are trained to deliver high-impact, personalized interactions that drive results.
During a campaign for Ting Internet, SPI’s teams engaged directly with homeowners despite challenges like COVID-19 and a competitive recruiting landscape. These efforts led to unprecedented success, with Ting securing 55% market share in key territories and outperforming major competitors.
Pew Research highlights that direct engagement significantly improves trust and conversion rates—a principle SPI harnesses to deliver consistent, impactful results.
Brand Activation
Brand activation goes beyond visibility; it creates unforgettable experiences that foster emotional connections with your audience. SPI’s teams excel in designing and executing campaigns that resonate.
For a global beverage client, SPI developed a comprehensive brand activation strategy featuring live product demonstrations and community events. The result? A 70% increase in event engagement and elevated brand recognition that drove customer acquisition.
“Brand activation is about more than visibility—it’s about creating emotional connections that turn audiences into advocates,” explains Jay Graves.
Driving Success Together: Your Partner in Sales Growth
As the competitive landscape continues to evolve, partnering with a trusted expert can make all the difference. Sales Partnerships, Inc. (SPI) stands ready to help your business achieve its full potential through tailored, data-driven, and results-oriented solutions. From launching products that disrupt markets to creating lasting customer relationships, our proven methods and professional teams deliver outcomes that exceed expectations.
Let SPI handle the complexity of sales, so you can focus on scaling your business and innovating for the future. Contact us today to learn how we can help you achieve measurable growth and lasting success. Together, we’ll turn your sales goals into reality.
