by paigefickbohm | Aug 1, 2024 | Articles, Uncategorized
Consider a manufacturing plant specializing in industrial components who would like to boost their industrial sales. This plant recently developed an innovative, eco-friendly component designed to meet stringent new environmental regulations. Almost overnight, demand...
by paigefickbohm | Jul 29, 2024 | Articles
“Brand activation is not just about making a splash; it’s about creating meaningful, lasting connections with your audience,” says Fred Kessler, Founder and CEO of Sales Partnerships, Inc. What is Brand Activation? Brand activation involves creating a...
by paigefickbohm | Jul 23, 2024 | Articles
As industrial companies navigate the complexities of modern markets, the need for effective sales strategies becomes paramount. Consequently, Sales outsourcing has become an essential tool. Sales outsourcing enables businesses to leverage specialized expertise,...
by paigefickbohm | Jul 15, 2024 | Articles
The industrial sector faces a unique and pressing challenge: the aging of its salesforce. The average age of sales representatives in this field is between 56 and 58 years. As seasoned professionals near retirement, the industry must confront the urgent need to...
by ericrobles | Nov 17, 2017 | Case Studies
Client A large financial services company. Summary One of the world’s largest financial services companies came to Sales Partnerships asking to lead a large field sales effort for a new product rollout that would collect research information while distributing...
by ericrobles | Nov 17, 2017 | Case Studies
Client The Dow Chemical Company, a Fortune 50 chemical conglomerate. Summary The Dow Chemical Company approached Sales Partnerships to lead the field sales efforts for a new business-to-consumer product producing electricity from solar power via innovative roof...