by paigefickbohm | Sep 24, 2024 | Innovation
A Critical Step in Business Innovation Innovation is often heralded as the key to growth, but achieving it in practice can be a daunting challenge for many companies. In fact, while 84% of executives believe innovation is essential to business success, the reality is...
by paigefickbohm | Sep 24, 2024 | Innovation
Key Insights from Our Latest Article Innovation is often seen as the key to growth, but executing it effectively presents a significant challenge for many businesses. In fact, research shows that most innovation efforts, whether in the form of new products or...
by paigefickbohm | Aug 1, 2024 | Articles, Uncategorized
Consider a manufacturing plant specializing in industrial components who would like to boost their industrial sales. This plant recently developed an innovative, eco-friendly component designed to meet stringent new environmental regulations. Almost overnight, demand...
by paigefickbohm | Jul 29, 2024 | Articles
“Brand activation is not just about making a splash; it’s about creating meaningful, lasting connections with your audience,” says Fred Kessler, Founder and CEO of Sales Partnerships, Inc. What is Brand Activation? Brand activation involves creating a...
by paigefickbohm | Jul 23, 2024 | Articles
As industrial companies navigate the complexities of modern markets, the need for effective sales strategies becomes paramount. Consequently, Sales outsourcing has become an essential tool. Sales outsourcing enables businesses to leverage specialized expertise,...